employment law seo
23
Jun

How to Optimize Practice Area Pages for Employment Lawyer SEO

Competing these days requires employment lawyers to have more than just a professional website. They need their practice area pages to rank, engage, and convert customers. But what is a practice area page? It’s a service specific page that helps with employment lawyer SEO by telling Google and their readers what services a firm offers....

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lead generation for family law marketing
16
Jun

What is Lead Generation in Family Law Marketing?

Quick Answer The most effective lead generation strategies for family law attorneys are: Local SEO optimization (targeting “divorce attorney near me”) Paid search campaigns (Google Ads for high-intent keywords) Content marketing and blogging (educational articles) Conversion-optimized website design Email marketing campaigns Social media targeting (Facebook/LinkedIn) Family law marketing isn’t just about visibility. It’s about building...

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social media marketing for employment lawyers
22
May

What Marketing Should Divorce Lawyers on a Budget Focus On?

Divorce lawyers on a budget should focus on digital marketing strategies with high ROI with low upfront costs. That means using tactics like local SEO, content marketing, and Google Business Profile optimization. They help divorce attorneys build visibility and trust in their local market affordably. Many small law firms tie marketing success too much to...

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web design for corporate lawyers
08
May

Criminal Defense SEO Keywords That Actually Convert

You’re losing cases to the competition if your firm’s website isn’t showing up when potential clients search for criminal defense. That’s why you need SEO for criminal defense lawyers. It’s about more than just ranking. It’s about converting site visitors into consultations. And that starts with using the right keywords. Not all keywords are equal....

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09
Jan

5 Myths About Attorney SEO Services That Are Hurting Your Law Firm

Think your law firm’s SEO strategy is working? If not, it’s possible your firm is falling for outdated tactics that are hurting your rankings. Many attorneys struggle with SEO because they fall for common misconceptions. If you want to attract more clients online, it’s time to separate fact from fiction. Below are five common myths...

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ai vs human content creation seo 2024
10
Dec

How to Write Compliant Legal Blogs That Attract Clients

Much of modern law firm digital marketing is built upon legal blogging. It lets you showcase your expertise, build trust with potential clients, and increase your online visibility. However, crafting a blog readers love while remaining compliant with legal ethics can be challenging. This post will offer some actionable insights to help you create compelling,...

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tiktok legal marketing
04
Oct

6 Best PPC Strategies for NYC Law Firms

There are tons of people in NYC, and that means tons of competition when it comes to advertising, especially for law firms in the Big Apple. The local market being so ridiculously competitive makes it incredibly difficult to run successful pay-per-click (PPC) advertising campaigns, since the PPC costs are astronomical, and everyone is competing for...

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NJ-Specific Local SEO tips
26
Sep

NJ-Specific Local SEO Tips for Law Firms

46% of all Google searches are made to look for local information or services, and 86% of consumers use the internet to search for local businesses. This is where local SEO comes in, and why law firms need to capitalize on it so they can be easily found by potential clients. If you work for...

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The power of client testimonials in family law marketing
06
Aug

The Power of Client Testimonials in Family Law Marketing

Family and divorce law is an incredibly competitive field, so establishing trust and credibility with potential clients becomes important within that field. One of the best ways to do this is through client testimonials and reviews. They provide authentic voices sharing positive experiences, influencing potential clients’ decisions and enhancing a law firm’s reputation. In this...

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