Is PPC Management for Lawyers Worth It?
You’ve probably seen competing law firms outranking yours on Google. There’s a good chance they paid to be there. If you’re not investing in PPC management for lawyers, you could be missing out on high-intent, lucrative clients and cases. But, when a single click costs over $1,000, throwing money at ads without a strategy is...
Read More
Divorce Lawyer Marketing Strategies That Actually Work
These days, word-of-mouth recommendations and networking take a back seat to smarter, digital divorce lawyer marketing strategies. They’re still great tactics, they just aren’t enough to carry that load on their own anymore. Over 670,000 people got divorced in the US in 2023. With such a huge amount of potential clients, being good at your...
Read More
How Family Law Firms Can Build Trust with Digital Marketing
Trust is the heart and soul of everything family law. Clients are handling emotional, stressful issues like divorce, custody, and spousal support, leaving them incredibly emotionally raw. They need more than just a legal expert, they need someone that’ll advocate for them. That needs to come across in your family law digital marketing. Planting the...
Read More
What is Lead Generation in Family Law Marketing?
Quick Answer The most effective lead generation strategies for family law attorneys are: Local SEO optimization (targeting “divorce attorney near me”) Paid search campaigns (Google Ads for high-intent keywords) Content marketing and blogging (educational articles) Conversion-optimized website design Email marketing campaigns Social media targeting (Facebook/LinkedIn) Family law marketing isn’t just about visibility. It’s about building...
Read More
What Marketing Should Divorce Lawyers on a Budget Focus On?
Divorce lawyers on a budget should focus on digital marketing strategies with high ROI with low upfront costs. That means using tactics like local SEO, content marketing, and Google Business Profile optimization. They help divorce attorneys build visibility and trust in their local market affordably. Many small law firms tie marketing success too much to...
Read More
Blog Ideas for Family Law Firms That Attract Clients
Your family law firm probably has a sleek website and a professional logo, but these days, that’s the bare minimum. You also need content that provides valuable information, that answers the real legal questions potential clients are searching for. Blogging is how you do that. It’s one of the most affordable and consistent ways to...
Read More
The Power of Client Testimonials in Family Law Marketing
Family and divorce law is an incredibly competitive field, so establishing trust and credibility with potential clients becomes important within that field. One of the best ways to do this is through client testimonials and reviews. They provide authentic voices sharing positive experiences, influencing potential clients’ decisions and enhancing a law firm’s reputation. In this...
Read More